The blog
Everything we know about getting found by AI
Fresh research, playbooks and real engine answers, published as we ship the work.
Independent hotel GEO: beat OTAs in AI travel search
A traveller opens ChatGPT on a Friday afternoon and types: “Where should I stay in the Cotswolds this weekend?” Within seconds, the…
How Hotel Brands Can Improve Visibility in AI-Generated Travel Recommendations
TL;DR Hotel brands can Improve visibility in AI-Generated travel recommendations by keeping their information consistent across their website, Google Business Profile, OTAs,…
Get Your Hotel Ranked in ChatGPT: A Step-by-Step Guide
Getting your hotel ranked in ChatGPT comes down to a short list of signals, applied in the right order and measured every…
AI Search Is Now the Go-To for Hospitality Discovery: Is Your Hotel on the Shortlist?
AI search is now the front door for hospitality discovery, which means your property is being described to guests whether you are…
Google Just Changed Search Forever; Here’s What 28 Years in Digital Tells Me It Actually Means
Google changed search forever when AI Overviews became the default answer, and 28 years in digital say this shift is not like…
Why Your Business Is Not Showing Up in AI Search
If your business is not showing up in AI search, the cause is usually one of seven specific gaps, and each one…
What is Answer Engine Optimisation (AEO), and Why Your Business Is Already Losing Without It
Your SEO is fine. Your rankings haven’t collapsed. But enquiries are quietly down. That’s not a coincidence. That’s AEO invisibility. Buyers are…
Generative Engine Optimization (GEO): The New Frontier of Search in 2026
What is Generative Engine Optimisation? Generative Engine Optimisation (GEO) is the practice of structuring your content and digital presence so that AI…
How to Show Up When People Ask ChatGPT for the Best [Service] Near Me
TL;DR Why your best leads are going to someone else When a buyer asks ChatGPT, Perplexity, or Google’s AI for the “best…
![How to Show Up When People Ask ChatGPT for the Best [Service] Near Me](https://thegeoagency.io/wp-content/uploads/2026/04/AI-search-local-services-hero.png)